If you are a business looking for a commercial photographer in Glasgow it can often be quite daunting trying to find the right photography company to work with.
Here are some tips to let you know about what to look for
1. Do they specialise in Advertising, Architecture, Commercial, Corporate, Editorial or Press and PR work?
If you do a general search for ‘Photographers Glasgow’ the search will mainly produce results for other types of photographers but very few of them will specialise in commercial photography which requires a different level of skill and experience. Try refining your search by adding Commercial, Corporate, Advertising or Press and PR alone with photographer or photographers. This will produce more accurate results.
2. How Experienced are They?
It’s likely you will be able to find a few photographers with excellent portfolios but in a commercial environment what is equally important is experience. Photographers specialising in commercial photography often have to work to tight deadlines or in challenging environments such as working factories where is isn’t possible to recreate a fully controlled studio environment. Experience is essential in order to produce high quality photography within the time and budget. Check out how many years experience commercial photographers have and also look for testimonials from clients.
3. Do They Use Professional Equipment?
Almost anyone can take a good quality snap of their family or holiday on an iPhone these days but there’s a lot more to good commercial, advertising and product photography than pixel count. Although the camera on a small device like an iPhone may appear to be high resolution there is a compromise because of the size of the chip. A professional camera will have a greater dynamic range showing more detail in highlights and shadows, will cope with low lighting conditions better and have less noise in the image when enlarged. It will also be sharper and show more detail.
The other crucial difference is the array of lenses that a professional commercial photographer will carry. These act like a painters palette allowing the photographer full creative control over the image for things like composition, depth of field, perspective etc.
Lastly there are all the other aspects to think about such as lighting. People talk a lot about cameras and photoshop but a compressive understanding of professional lighting is essential for applications such as advertising, commercial product shoots, staff portraits, corporate headshots and interiors. Professional photographers will have their own lighting equipment and know how to use it well.
4. Do They have a Photography Studio in Glasgow?
A lot of professional commercial, corporate, press and PR and events photography can be carried out on location but for certain applications such as advertising and product photography a studio is essential. It is also very useful for corporate and staff headshots. In a photographic studio, a photographer has more control over things such as lighting and backgrounds. It also allows them to work in the evenings and at weekends when tight deadlines need to be met.
5. Are They Insured?
It’s surprising how many photographers operate without insurance, perhaps because it’s not a legal requirement. If you have expensive or irreplaceable products that need to be photographed it’s something worth thinking about as what would you do if there was a breakage during the shoot or a break in to the studio at night? Any good commercial photographer will be insured for professional indemnity and public liability to cover any situation.
With over 20 years experience, Blink imaging cover all of the aspects above. If you would like to know more about how we can help with your advertising, architectural, commercial, corporate, editorial or press and PR shoot then please call us on or drop us an email.
0141 363 0013
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